Essential Marketing during COVID-19

Since the outbreak of Covid-19 and the introduction of lockdown, only essential businesses have been able to operate under certain guidelines and only at certain times. With this in mind and new industries now able to open up, large-scale advertising is not as...

Seven Huge Digital Marketing Trends In 2020

The seven key trends that will define digital marketing in 2020 New tech tools take hold and consumer behaviour moves ever faster towards instant communication and results. Ashleigh Wainstein, director of Mar-Tech firm, Social Places, says seven key trends will define...

How online reviews are shaping buyer decision-making

How your business can engage effectively with online reviews An effective strategy for responding to online reviews is good for business and can help companies enhance their reputation and improve operations. Consumers are increasingly using online reviews as their...