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New Google Local Ads for Franchises

New Google Local Ads for Franchises

If you’re a franchised business, deciding on where and how to spend your media budget can be challenging. With an array of platforms and media targeting options it’s important to remember to have a strategy that not only creates brand awareness but also drives traffic...

Essential Marketing during COVID-19

Essential Marketing during COVID-19

Since the outbreak of Covid-19 and the introduction of lockdown, only essential businesses have been able to operate under certain guidelines and only at certain times. With this in mind and new industries now able to open up, large-scale advertising is not as...

Why the customer review is so important for your small business

Why the customer review is so important for your small business

Ever wanted to leave an online review on a business you recently used but hesitated? Well, this survey reveals just how valuable your opinion is. The annual online review survey results, released on Thursday by marketing technology firm Social Places, uncovered that...

Key findings from the SA Annual Online Review Survey 2020

Key findings from the SA Annual Online Review Survey 2020

Social Places has released its first Annual Online Review Survey results, which show that South African consumers are well up to speed with their international counterparts regarding online reviews and local messaging. The report underscores how increasingly important...

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