<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"><channel><title>Social Places Blog</title><description>Insights on local search, listings, reputation and multi-location marketing from Social Places.</description><link>https://socialplaces.io/</link><item><title>Do You Need a New AI Search Strategy?</title><link>https://socialplaces.io/blog/state-of-local-ai-search-blog/</link><guid isPermaLink="true">https://socialplaces.io/blog/state-of-local-ai-search-blog/</guid><description>AI search is reshaping local discovery, but the fundamentals haven&apos;t changed. See why managed brands win and the six inputs to focus on for AI visibility.</description><pubDate>Fri, 05 Jun 2026 00:00:00 GMT</pubDate><author>Ashleigh Wainstein</author></item><item><title>AI Gap: 98.8% of Franchise Locations Need Better AI Visibility</title><link>https://socialplaces.io/blog/ai-visibility-gap-franchise-locations-chatgpt-gemini/</link><guid isPermaLink="true">https://socialplaces.io/blog/ai-visibility-gap-franchise-locations-chatgpt-gemini/</guid><description>Only 1.2% of franchise locations get recommended by ChatGPT. Learn what AI uses to surface locations and how multi-location brands can improve visibility.</description><pubDate>Fri, 22 May 2026 00:00:00 GMT</pubDate><author>Ashleigh Wainstein</author></item><item><title>Apple Maps Paid Advertising: What Multi-Location Brands Need Now</title><link>https://socialplaces.io/blog/apple-maps-advertising-multi-location-brands-2026/</link><guid isPermaLink="true">https://socialplaces.io/blog/apple-maps-advertising-multi-location-brands-2026/</guid><description>Apple Business launched in April 2026 with paid placements coming soon. Here&apos;s what multi-location brands must do now to be ready for Apple Maps ads.</description><pubDate>Thu, 14 May 2026 00:00:00 GMT</pubDate><author>Social Places</author></item><item><title>Your Rankings Haven&apos;t Changed. So Why Is Your Traffic Disappearing?</title><link>https://socialplaces.io/blog/organic-traffic-decline-ai-search-2026/</link><guid isPermaLink="true">https://socialplaces.io/blog/organic-traffic-decline-ai-search-2026/</guid><description>Organic traffic is falling for brands across every sector and rankings aren&apos;t the reason. Here&apos;s what AI search is doing, what metrics to watch, and what to do next.</description><pubDate>Thu, 14 May 2026 00:00:00 GMT</pubDate><author>Ryan Haworth</author></item><item><title>The Openness Signal: Trading Hours Are Now a Top-5 Ranking Factor</title><link>https://socialplaces.io/blog/the-openness-signal-google-ranking/</link><guid isPermaLink="true">https://socialplaces.io/blog/the-openness-signal-google-ranking/</guid><description>Trading hours have quietly become a top local-search ranking factor. Here&apos;s why openness matters and where multi-location brands are leaking visibility.</description><pubDate>Tue, 05 May 2026 00:00:00 GMT</pubDate><author>Social Places</author></item><item><title>How to Get Recommended in AI Search</title><link>https://socialplaces.io/blog/how-to-get-recommended-in-ai-search/</link><guid isPermaLink="true">https://socialplaces.io/blog/how-to-get-recommended-in-ai-search/</guid><description>AI assistants now decide which businesses get recommended. Here&apos;s how multi-location brands can get surfaced in AI search and turn traffic into revenue.</description><pubDate>Thu, 16 Apr 2026 00:00:00 GMT</pubDate><author>Social Places</author></item><item><title>Google Maps Launches AI-Powered &quot;Ask Maps&quot; &amp; Immersive Navigation</title><link>https://socialplaces.io/blog/google-maps-is-changing-how-people-discover-businesses-what-multi-location-brands-need-to-do-now/</link><guid isPermaLink="true">https://socialplaces.io/blog/google-maps-is-changing-how-people-discover-businesses-what-multi-location-brands-need-to-do-now/</guid><description>Google Maps launched Ask Maps and Immersive Navigation on 12 March 2026, both powered by Gemini. Here&apos;s what multi-location brands need to do now.</description><pubDate>Mon, 16 Mar 2026 00:00:00 GMT</pubDate><author>Social Places</author></item><item><title>Google Review Removals in 2025: What Happened to Your Stars?</title><link>https://socialplaces.io/blog/google-review-removals-in-2025-what-happened-to-your-stars/</link><guid isPermaLink="true">https://socialplaces.io/blog/google-review-removals-in-2025-what-happened-to-your-stars/</guid><description>Google removed a number of business reviews in late 2025. Learn what caused the Google reviews and star ratings to disappear, and how to protect yours.</description><pubDate>Wed, 28 Jan 2026 00:00:00 GMT</pubDate><author>Ashleigh Wainstein</author></item><item><title>Google Maps Gemini: New Era for Real-Time Discovery</title><link>https://socialplaces.io/blog/google-maps-gemini-new-era-for-real-time-discovery/</link><guid isPermaLink="true">https://socialplaces.io/blog/google-maps-gemini-new-era-for-real-time-discovery/</guid><description>Google has reimagined Maps with a Gemini-powered experience, turning navigation into real-time, discovery-driven local search. Here&apos;s what&apos;s changed.</description><pubDate>Tue, 09 Dec 2025 00:00:00 GMT</pubDate><author>Social Places</author></item><item><title>The Hidden SEO Power of Local Facebook Pages</title><link>https://socialplaces.io/blog/the-hidden-seo-power-of-facebook-store-pages/</link><guid isPermaLink="true">https://socialplaces.io/blog/the-hidden-seo-power-of-facebook-store-pages/</guid><description>Local Facebook pages are a low-maintenance, high-impact part of your digital infrastructure. Here&apos;s why multi-location brands should set one up per branch.</description><pubDate>Mon, 24 Nov 2025 00:00:00 GMT</pubDate><author>Social Places</author></item><item><title>Google&apos;s Latest Core Update: What Multi-Location Brands Need to Know</title><link>https://socialplaces.io/blog/googles-latest-core-update-what-multi-location-brands-need-to-know/</link><guid isPermaLink="true">https://socialplaces.io/blog/googles-latest-core-update-what-multi-location-brands-need-to-know/</guid><description>Google&apos;s latest core update is reshaping local search. Here&apos;s how it affects multi-location brands and what to prioritise on your location pages.</description><pubDate>Wed, 27 Aug 2025 00:00:00 GMT</pubDate><author>Social Places</author></item><item><title>Scam Alert: The Fake Restaurant Review Scam Targeting Consumers</title><link>https://socialplaces.io/blog/warning-scam-alert-fake-restaurant-review-scam-targets-consumer/</link><guid isPermaLink="true">https://socialplaces.io/blog/warning-scam-alert-fake-restaurant-review-scam-targets-consumer/</guid><description>Scammers are paying people to post fake positive Google reviews for restaurants, then vanishing with a &apos;registration fee&apos;. Here&apos;s how it works and how to stay safe.</description><pubDate>Tue, 24 Jun 2025 00:00:00 GMT</pubDate><author>Social Places</author></item><item><title>Google Maps&apos; AI Upgrade and What It Means for Local Businesses in South Africa</title><link>https://socialplaces.io/blog/google-maps-ai-upgrade-and-what-it-means-for-local-businesses-in-south-africa/</link><guid isPermaLink="true">https://socialplaces.io/blog/google-maps-ai-upgrade-and-what-it-means-for-local-businesses-in-south-africa/</guid><description>Google Maps has rolled out major AI upgrades including Live View and Immersive View. Here&apos;s what the changes mean for local businesses in South Africa.</description><pubDate>Tue, 10 Jun 2025 00:00:00 GMT</pubDate><author>Social Places</author></item><item><title>Social Places Makes Its Way to the United Kingdom</title><link>https://socialplaces.io/blog/social-places-makes-its-way-to-the-united-kingdom/</link><guid isPermaLink="true">https://socialplaces.io/blog/social-places-makes-its-way-to-the-united-kingdom/</guid><description>From the EWiF Awards to The Franchise Marketing Show, here&apos;s a look at Social Places&apos; recent UK trip and what our expansion means for clients.</description><pubDate>Fri, 23 May 2025 00:00:00 GMT</pubDate><author>Social Places</author></item><item><title>Winning Local Search in 2025 with AI: Smarter Strategies for Multi-Location Brands</title><link>https://socialplaces.io/blog/winning-local-search-in-2025-with-ai-smarter-strategies-and-our-top-tips-for-multi-location-brands/</link><guid isPermaLink="true">https://socialplaces.io/blog/winning-local-search-in-2025-with-ai-smarter-strategies-and-our-top-tips-for-multi-location-brands/</guid><description>With 46% of Google searches carrying local intent, AI is reshaping local SEO. Here are smarter strategies and top tips for multi-location brands in 2025.</description><pubDate>Fri, 16 May 2025 00:00:00 GMT</pubDate><author>Social Places</author></item><item><title>Celebrating 10 Years of Social Places&apos; Martech Journey</title><link>https://socialplaces.io/blog/a-decade-of-innovation-celebrating-10-years-of-social-places-martech-journey/</link><guid isPermaLink="true">https://socialplaces.io/blog/a-decade-of-innovation-celebrating-10-years-of-social-places-martech-journey/</guid><description>Social Places turns 10. A look back at a decade of building local marketing technology for multi-location brands, from our 2015 founding to today.</description><pubDate>Thu, 20 Mar 2025 00:00:00 GMT</pubDate><author>Social Places</author></item><item><title>Standard Bank Top Women Awards: We&apos;re So Proud</title><link>https://socialplaces.io/blog/standard-bank-top-women-awards/</link><guid isPermaLink="true">https://socialplaces.io/blog/standard-bank-top-women-awards/</guid><description>Social Places and Co-Founder Ashleigh Wainstein were named finalists at the Standard Bank Top Women Awards. Here&apos;s what these honours mean to our team.</description><pubDate>Thu, 20 Mar 2025 00:00:00 GMT</pubDate><author>Social Places</author></item></channel></rss>